The table is a magical place. It transends languages, cultures, and religions. It's a place to come together, share and enjoy. For as long as I can remember, I've wanted to set a table that felt safe, welcoming, and warm.
The world of craft beer can be intimidating for many, myself included. The Greats of Craft (GoC) was born from a desire to create a safe space centered around exploring new experiences collabortively — without the pretentiousness that oftern permeates the industry.
Friends and family came together to help build the literal and figurative foundations of our flagship store. To this day, you'll likely run into a family member working behind the bar or a close friend starting their day with a cup of coffee. We've come to use the term "Neighborhoody" to describe that feeling.
When the pandemic hit, our vision of creating a safe space for connection and discovery was uniquely challanged. Ever since, we have been working on ways to export the GoC experience: vehicles that are equipped to bring GoC to you, gift boxes and beer packs that you can send to loved ones (or yourself), and original content highlighting the artisans that we love to work with — which all work together to maintain the human connection that grounds us.
I’ve always admired artists and creatives who are passionate about their work. Because of that, I wanted GoC to represent these artisans and entrepreneurs who have taken the same leap of faith that I did. You can trust we only set our tables with food and beverages of the finest quality. Regardless of whether you're pulling up a chair, ordering online, or watching a piece of content, you can trust that the craftspeople we partner with are doing things the right way.